The secret prompt for writing the best cold sales email with ChatGPT

The secret prompt for writing the best cold sales email with ChatGPT

I’m sure by now you’ve tried ChatGPT and various other AI extensions and tools to generate emails. While they all do a good job of compiling the structure of the email and forming the right sentences, they struggle to capture the right message on their own. You are then obviously left with no choice but to edit the version provided by ChatGPT.

I know you’ve already concluded that it is better to use your original email draft and then pass it to ChatGPT to proofread for spellings or grammar, rather than having ChatGPT write the email from scratch. Well, if that is all you have settled for then, you are not alone.

At SuperRep, we started with the same experience. But we were on a mission to generate emails at scale in a hands-free manner, capturing the correct message, tone, and subject, while hyper-personalizing the entire email to the individual.

Why the mission to hyper-personalize cold sales emails?

Simply, I am just helping myself. I've been receiving cold sales emails too. I'm personally sick of receiving those template-based, scripted emails trying to sell me technology. Frankly, many of those things were actually very relevant to my personal or business needs. But despite the good research the BDRs did to identify my profile and effort to write me those emails, I was not compelled to engage or respond. There was something about those emails that made me feel I'm just a cell on that Excel sheet, and trust me, that's not a good feeling. Sadly, that's the case with 99% of emails. But those 1% of emails that were well-researched and crafted just for me - I found I had a tendency to engage and respond, of course provided the product or service pitched was relevant to my needs.

Why this? Cause template based emails make me feel I'm just a cell on that excel sheet…

So we've been on a mission to write hyper-personalized emails using ChatGPT for about three months. We arrived at the following prompt formula that works magically for us. And not just us. We've incorporated it within SuperRep for anyone who wants better technology, doesn't want to spam, yet wants to scale hyper-personalized cold sales emails for B2B sales. Here is the secret prompt:

The perfect prompt will not just direct ChatGPT to write the email, but also contain all the relevant information to do so. In a nutshell, that's it. But I don’t want you to have to figure it out from here, so here are the nuanced details:

The perfect prompt for writing B2B cold sales emails for ChatGPT has Five key ingredients:

  1. 🧑‍💼 Prospect details: Everything about the prospect
  2. 🏢 Prospect’s company: Everything about the prospect’s company
  3. 🧑‍🦱 Rep details: Everything about your Rep’s company
  4. 📦 Product/ Service: Everything about the the Product of Service
  5. ✉️ Email prompt: The actual prompt for writing the email, explaining the purpose and goal of writing the email.
👩‍💻
Best B2B cold sales email writing prompt = 🧑‍💼 + 🏢 + 🧑‍🦱 + 📦 + ✉️

That’s it - try that and see the magic!

Note: If you’ve got too much context, especially in #1, #2 and #4, you might hit ChatGPT token limitations because this will quickly exceed limits. You can try with less context, but if you insist and want all context should be used, check out SuperRep - an AI Super Rep will be happy to brew some magic for you.

Happy hyper-personalizing!

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